As if Penguin, Panda and over-optimization penalties weren’t enough… It seems as if Google ads are taking the once glorified organic positions and edging them out of the running. New research shows that users who are inputting keywords with high commercial intent, click on ads twice as much as the organic listings for the same keywords. Wordstream released

Ever since Panda and Penguin (Google’s major changes to how they rank websites in order to fight web spam) have hit, a lot of companies have lost a large percentage of their website visitors. Bewildered by their sudden misfortune, many of these business owners have turned to me to review their websites and their SEO practices to

Does it seem like niche site building will soon become an ancient Internet relic? I’m starting to think the answer may be yes. This week, I noticed a little trend emerging in the Internet marketing blogosphere: debate over whether authority sites are a better business model than niche sites. There are ardent advocates on each

I’m 27 years old. Actually, I’m not 27 years old. I’m 26 years old. I just lied on the internet! And trust me, it really is so easy that a preteen can do it. And they do – all the time. Although Facebook’s current policy plainly prohibits anyone under the age of 13 from operating an account

Good SEO is invaluable to achieving online success. Before you invest in a search engine optimization tutorial here are some tips for getting the most beneficial effects from your optimization efforts. 1. Text is the favorite format of search engine spiders. You can rely on spiders to crawl and read a website that has sufficient text

Alt attributes are a way to describe images to search spiders simply because search spiders cannot see them. It is not only an opportunity to add more content (with keywords) to your site, but it also helps your images to be searchable on Google. For best results, all images should also have distinct filenames. Alt

Matt Cutts, head of Google’s webspam team, reveals information most of us have never heard before in an interview with Eric Enge, founder of Stone Temple Consulting. Cutts discusses why content does not rank, linking, why infographics may become Google’s next target, and how Google may treat content curation. Read all the way through—you may just

Google just celebrated the one year anniversary of its latest social networking endeavor, Google+. While proselytizers and critics armed with competing statistics argue both its success and failure, it is clear that Google+ is the centerpiece to an evolving social strategy that is guiding the development of many Google products. Skeptics site usage numbers compared

1. WordPress.com Stats Personally, I feel it is essential for bloggers to track the activity on their blogs. You can make use of a web analytics tool, but it takes sometime to navigate through all the reports. That is where a plugin will be handy. The WordPress.com Stats plugin is a big help in this regard.